guardian

the guardian are keen to have citizen journalist
its free
away of finding out what young people want to read - generating new readership

Pitch to The Guardian

Hello, name is Tyanne Stewart, i currently attend leyton sixth form college. I am still in my first year of A-level so I thought it would be useful to pitch my ideas on how students going into A-levels can adapt from GCSE to college life.

My idea is display how you can develop in such a short

Mass media

mass media is passe (out of date, old fashioned) . today it is all about personal media

• more suited to the person- personal media 
• gossip, celebrates- mass media 
• newspaper websites should b personalised so you see the stories you want to read about

social media is word of mouth on steroids
much faster more dynmatic

social media 2.0 social media site
social networking is no longer passive
breaking news, trends
twitter is personalised
140 characters gives you a digestible amount of news
twitter is called a micro-blogging tool  - not about friendships- its wider than that

journalist will use twitter

• source of tips 
• marketing and distribution platforms- send out there stories via twitter-promote their stories 
• vox pop- interviews - the voice of the people what people think is going 
• people talk  about things and they may quote it in the article

top twitters 

guardian ownen jones- columnist - readers more likely to use twitter - more personal entertaining 

abhiijit Majumder- managing editor- tweets about 4 times a day

curated content

too much news going on in the world. we can only realistically process a small amount of news

supply led-content

gatekeepers give us the news w+hat they think is important. in news this would be editors and journalist 

demand led content-

no gatekeepers we decide what is important 

we follow the people that interested us and ignore the rest

Left or Right

Left or right winged

High taxes- spent on public serves

Equal rights

Fair trade - ethical                                                                        Guardian

Government controls on harmful                                                  

International aid, but no intervention – give money to poor countries/ but not helping them physically

Big government – should be in control

Extreme- communism – we share wealth equally

Low taxes

           Daily mailPersonal reasonability

Free trade – whoever you want

International intervention- going out there and sorting it out themselves with use of force

Small government – should not be in peoples affairs

Extreme fascism - Hitler – personal responsibility – people may be